INNOVATIVE AND COMMUNITY-ORIENTED BRAND STRATEGIES WITH ON-POINT COMMUNICATION

Lasting impressions on target audiences, influencers and business partners, utilising unique opportunities to strengthen brands in their ecosystems.

Supported by all aspects of integrated marketing such as trend analysis, consumer and market research, branding, brand development and communications strategies, Valerie Ox designs concepts taking shape as exhibitions, panel discussions, limited print publications, brand launches in (digital) pop-up retail spaces.

 

MARKETING

The main objective of any marketing strategy is delivering lasting value to customers - through integrated concepts with high-impact campaigns across different traditional and non-traditional media channels.

Leading brands to success through a holistic perspective on the whole marketing mix throughout the process, including creative collaborations and co-creation.

Projects must always be underpinned with in-depth market research to navigate through all opportunities the market offers and to find pathways into future trends.

COMMUNICATION

Working smart with critical thought and yet with multidisciplinary ideas, opportunities are generated with immersive concepts, industry insights and market-specific campaigns.

Engaging customers with what they are most passionate about increases not only brand awareness but supports a brand in an utmost genuine way with a lasting impact on performance in classic and digital playgrounds.

Spanning multiple industries, previous communication strategies and projects were implemented in different industries - from fitness and martial arts to beauty and fashion.

COLLABORATIONS

Forming meaningful connections between brands, chances are initiated to create mindful and relevant concepts or strategies.

The approach is easy - less ego, more conscious collaborating. Fed by the power of many, the synergetic results are smarter and more feasible than solo-missions.

Creating massive waves is the goal in reaching out to costumers by sharing experiences through multiple brand points with support of the hottest collectives from all over the globe - move together, feel together!

β€˜ABSORB WHAT IS USEFUL, DISCARD WHAT IS USELESS AND ADD WHAT IS UNIQUELY YOUR OWN.’
— Bruce Lee