INNOVATIVE AND COMMUNITY-ORIENTED BRAND STRATEGIES WITH ON-POINT COMMUNICATION
Lasting impressions on target audiences, influencers and business partners, utilising unique opportunities to strengthen brands in their ecosystems.
Supported by all aspects of integrated marketing such as trend analysis, consumer and market research, branding, brand development and communications strategies, Valerie Ox designs concepts taking shape as exhibitions, panel discussions, limited print publications or brand launches in (digital) pop-up retail spaces.
Brand marketing strategies | Brand management | Influencer marketing
The main objective of any marketing strategy is delivering lasting value to customers - through integrated concepts with high-impact campaigns across different traditional and non-traditional media channels.
Valerie Ox leads brands to success through a holistic perspective on the whole marketing mix throughout the process, including influencer marketing, creative collaborations and co-creative projects.
Projects must always be underpinned with in-depth market research to navigate through all opportunities the market offers and to find pathways into future trends.
Combining smart ideas with a critical approach and yet with multidisciplinary ideas, opportunities are generated with immersive concepts, industry insights and market-specific campaigns.
Engaging customers with what they are most passionate about increases not only brand awareness but supports a brand in an utmost authentic way with a lasting impact on performance in classic and digital playgrounds.
Previous communication strategies and projects were implemented in different industries - from fitness and martial arts to fashion and automotive clients.
Forming meaningful connections beyond influencer marketing or brand-to-brand collaborations, opportunities are initiated to create mindful and relevant concepts and strategies.
The approach is easy - less ego, more conscious collaborating. Fed by the power of many, the synergetic results are smarter and more feasible than solo-missions.
Creating massive waves is the goal in reaching out to costumers by sharing experiences through multiple brand points with support of the hottest collectives from all over the globe - move together, feel together!